Yeezy Supply

Creating an immersive shopping experience for yeezy supply

  • The Challenge

    To launch a digital outfit based shopping experience, using video and iconography only.

  • My Role

    As experience design lead, I led a team of UI, creative technologists and digital product managers to develop an immersive shopping experience on the adidas digital eco-system.

    I acted as main point-of-contact with Show Studios & Yeezy to bring their creative direction to life through prototyping, technical PoC and go-live ready development.

    I was responsible for creating the digital strategy, agency onboarding, leading weekly partner sessions, building a full-stack team in Portland to provide in timezone partner support.

  • Results

    Find out more about the creative process & results in Show Studios documentary

    Show Studio

    or book a call with me to findout more

    Get in Touch

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Ivy Park x adidas